Everything I design should feel inevitable.
Ten years of knowing when it doesn't.
Creative technologist and senior motion designer.
Production tooling, motion craft and web development, all pointing the same way.
The tools are in daily use.
MDKit has automated the Vidsy motion pipeline for twenty-plus designers since 2022, now on its sixth major version, saving over a thousand hours annually.
Music Match, a native macOS app built in SwiftUI and ShazamKit, was adopted immediately and called the best tool the team had been given that year.
The motion work spans global brand campaigns, TV spots, 3D product visuals and interactive animation.
From a banking brief that turned five base videos into 250 deliverables across four languages to a same-day turnaround pitch to land a $65,000 campaign with a global beverage brand.
Web products and commercial tools ship under the same practice: SvelteKit, Next.js and Astro with GSAP alongside nine commercial After Effects extensions with thousands of downloads.
The brief is always the same.
Overshoot
Interactive Motion
Experiment
01 / 05
Motion principles brought to life through interactive web animation.
View Overshoot experimentMDKit
Motion Automation
Case Study
01 / 08
One toolkit. Over 1,000 hours saved per year.
View MDKit case studyWorking at Scale
Large-Scale Motion
Case Study
02 / 08
From 5 Videos to 250 Deliverables.
View Working at Scale case studyMusic Match
Audio Recognition
Case Study
03 / 08
On-device music identification for a video production pipeline.
View Music Match case studyShowreel
Motion Design
Recent motion work across brand, social, product, and 3D.
View more work on VimeoSelected Clients
Get in touch
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