Showreel

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Allan Raffel Senior Motion Designer & Creative Technologist

I design how brands move, make the work that sets the standard, and build the tools that make it repeatable.

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Brands I’ve worked with

  • Pepsi
  • Amazon
  • Starbucks
  • eBay
  • Tinder
  • L'Oréal
  • Sky
  • BT
  • Samsung
  • Monzo
  • Activision
  • Deliveroo
  • NOW
  • Vodafone
  • Sainsbury's
  • Costa Coffee
  • Waitrose
  • Kia
  • Unilever

Motion & Film

Over ten years in post-production, motion design and film, taking ideas from brief to finished work across brand campaigns, product storytelling, UI animation and 3D. I shape the visual language, pacing and sound that make each piece clear and memorable, drawing on a background in music and sound design.

Brands I’ve worked with

  • Pepsi
  • Amazon
  • Starbucks
  • eBay
  • Tinder
  • L'Oréal
  • Sky
  • BT
  • Samsung
  • Monzo
  • Activision
  • Deliveroo
  • NOW
  • Vodafone
  • Sainsbury's
  • Costa Coffee
  • Waitrose
  • Kia
  • Unilever

Showreel

Brand films, launch films and 3D, client work and independent pieces, in forty-five seconds.

  1. 013D Interface Study0:03
  2. 02VertX0:07
  3. 03Gatorade0:11
  4. 04Authentic Beauty Concept0:12
  5. 05A Spin on Climate0:13
  6. 06CPU Study0:15
  7. 07MDKit0:19
  8. 08BT0:23
  9. 09Boxer0:27
  10. 10L’Oréal Hydra Genius0:30
  11. 11Monzo0:33
  12. 12Planet Study0:34
  13. 13Adrift Studio0:36
  14. 14City at Dusk0:38

14 pieces, 45 seconds

01Craft

Make exceptional work.

Good work holds up from every angle. The idea, the design, the way it moves, the smallest details. I bring it all together and keep refining until every part feels like it belongs.

02Perspective

Make it work at scale.

Every project has a hard part: a tight deadline, a hundred formats, a process that breaks under pressure. I solve those with design, code, AI and automation, finding smarter ways to deliver the work without compromising its quality.

03System

Make it repeatable.

Once something works, I build a system around it that teams can rely on. The things that used to take hours become a few clicks, leaving more time for the ideas, details and decisions that make the work special.

Create your own

Earthen green

Planet maps after Solar System Scope(opens in a new tab), CC BY 4.0, modified; NASA and USGS.

Selected projects

MDKit Pro

A native macOS app I designed and built for motion teams: briefs, files and After Effects in one place, from setup to delivery.

Read about the project

Adrift Studio

Procedural 3D I make for myself: materials, light and physical motion, built with nodes rather than keyframes, where techniques get tried before they reach client work.

VertX

A native Mac app I designed and built for processing video, images, audio and PDFs, and its launch film: a drafting-table language of grids, callouts and isometric layers I directed in code.

Read about the project

Working together

The best work is built together.

Whether it’s a role, a project or a team that wants motion to work harder, I’d like to hear about it. I read every message and reply myself.

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